This Privacy Policy describes how clairamor.com  collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at info@clairamor.com.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

  • Device information
    • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
    • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels 
    • Disclosure for a business purpose: shared with our processor Shopify 
    • Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site
  • Order information
    • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
    • Source of collection: collected from you.
    • Disclosure for a business purpose: shared with our processor Shopify and google analytics
    • Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers  email address, and phone number.
  • Customer support information
    • Purpose of collection: Used for contact purposes
    • Source of collection: User submitted
    • Disclosure for a business purpose: 
    • Personal Information collected: Email, name, phone number
    • Purpose of collection: to provide customer support.
    • Source of collection: collected from you
    • Disclosure for a business purpose: Customer support tickets or inquiries. Correspondence between you and our support team. Feedback or survey responses related to support interactions.
    • Personal Information collected:
      • Customer support tickets or inquiries
      • Correspondence between you and our support team
      • Feedback or survey responses related to support interactions.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you. For example:

  • Shopify: We use Shopify to power our online store. You can learn how Shopify uses your Personal Information here.

  • Legal Compliance: We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As mentioned earlier, we use your Personal Information to present you with targeted advertisements or marketing communications we believe you might find interesting. For instance:

  • Google Analytics: We use Google Analytics to understand how our customers navigate our Site. You can learn more about how Google utilizes your Personal Information. If you wish, you can opt out of Google Analytics here.

  • Advertising Partners: We share data about your use of the Site, your purchases, and your interactions with our advertisements on other websites with our advertising partners. Some of this data is shared directly with our advertising partners, and at other times through the use of cookies or other similar technologies (which you may give consent to, based on your location).

  • Shopify Audiences: To help curate ads on other websites for our advertising partners targeted at buyers who made transactions with other Shopify merchants and who might be interested in our offerings. Additionally, we share data about your use of the Site, your purchases, and the email linked with your purchases with Shopify Audiences. Through this platform, other Shopify merchants may suggest offers you might find appealing.

    For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

    You can opt out of targeted advertising by:

     

  • FACEBOOK - https://www.facebook.com/settings/?tab=ads
  • GOOGLE - https://www.google.com/settings/ads/anonymous
  • Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

    Using Personal Information

    At Clairamor, we utilize your Personal Information to offer our services. This encompasses: showcasing products for sale, handling payments, ensuring the shipping and fulfillment of your orders, and updating you about our latest products, services, and promotions.

    [INCLUDE THIS SECTION IF YOUR STORE OPERATES IN EUROPE OR IF YOU SERVE CUSTOMERS IN EUROPE]

    Lawful Basis for Processing

    In alignment with the General Data Protection Regulation (GDPR), if you reside within the European Economic Area (EEA), we process your personal data under the following lawful bases:

    • You've given your consent.
    • The processing is necessary for the performance of a contract between you and Clairamor.
    • We're complying with our legal obligations.
    • It's necessary to protect your vital interests.
    • We're performing a task for the public interest.
    • We're processing based on our legitimate interests, which don't infringe upon your fundamental rights and freedoms.

    Retention of Data

    Whenever you make a purchase through clairamor, we store your Personal Information in our records. This retention will continue until you request its deletion. For more insights on your erasure rights, kindly refer to the 'Your Rights' section (which should be included in your policy).

    Automatic Decision-Making

    For those residing in the EEA, you hold the right to challenge decisions made purely on automated processes (inclusive of profiling) if such decisions have legal implications on you or significantly impact you.

    At Clairamor, we do participate in fully automated decision-making that bears legal or other significant effects using customer data.

    However, our processor, Shopify, employs limited automated decision-making to deter fraud. This does not have a legal or substantial effect on you. Services that consist of automated decision-making elements are:

    • Temporarily blacklisting IP addresses linked with consecutive failed transactions. This blacklist is maintained for a brief period of hours.
    • Temporarily blacklisting credit cards connected to blacklisted IP addresses. This blacklist lasts for a short span of days.

    Terms and Conditions for Mobile Communication

    These Terms and Conditions ("Terms") govern the use of mobile communication services provided by Clairamor ("we", "us", or "our") to users ("you" or "your") who have signed up for virtual video call appointments on our lab-grown diamond website. By using our mobile communication services, you agree to abide by these Terms.

    1. Consent to Receive Text Messages: By signing up for virtual video call appointments on our website, you consent to receive text messages from us related to your appointments, lab-grown diamond products, promotions, and other relevant information.

    2. Message Frequency: We strive to ensure that our text messages are relevant and not overly frequent. However, message frequency may vary depending on appointment scheduling, promotions, and other factors.

    3. Opting Out: You have the option to opt out of receiving text messages from us at any time. To opt out, please reply "STOP" to any text message you receive from us. After opting out, you will no longer receive text messages, except for those required for appointment-related communication.

    4. Data and Message Rates: Standard message and data rates may apply to text messages sent and received. These rates are determined by your mobile service provider and are your responsibility.

    5. Privacy and Security: We respect your privacy and will only use your mobile number for the purposes outlined in these Terms. We will not share your mobile number with any third parties without your consent. However, please note that standard text message protocols may not be entirely secure, and we cannot guarantee the security of information transmitted via text message.

    6. Changes to Terms: We reserve the right to update or modify these Terms at any time without prior notice. Any changes will be effective immediately upon posting the revised Terms on our website. Your continued use of our mobile communication services after any such changes constitutes your acceptance of the revised Terms.

    7. Contact Information: If you have any questions or concerns about these Terms or our mobile communication services, please contact us at 800-274-5978

    By using our mobile communication services, you acknowledge that you have read, understood, and agree to be bound by these Terms. If you do not agree to these Terms, please do not use our mobile communication services.

      GDPR

      If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above. 

      Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

       

      CCPA

      If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above. 

      If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.

      Cookies

      A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

      We use the following cookies to optimize your experience on our Site and to provide our services.

       

      Cookies Necessary for the Functioning of the Store

      Name Function Duration
      _ab Used in connection with access to admin. 2y
      _secure_session_id Used in connection with navigation through a storefront. 24h
      _shopify_country Used in connection with checkout. session
      _shopify_m Used for managing customer privacy settings. 1y
      _shopify_tm Used for managing customer privacy settings. 30min
      _shopify_tw Used for managing customer privacy settings. 2w
      _storefront_u Used to facilitate updating customer account information. 1min
      _tracking_consent Tracking preferences. 1y
      c Used in connection with checkout. 1y
      cart Used in connection with shopping cart. 2w
      cart_currency Used in connection with shopping cart. 2w
      cart_sig Used in connection with checkout. 2w
      cart_ts Used in connection with checkout. 2w
      cart_ver Used in connection with shopping cart. 2w
      checkout Used in connection with checkout. 4w
      checkout_token Used in connection with checkout. 1y
      dynamic_checkout_shown_on_cart Used in connection with checkout. 30min
      hide_shopify_pay_for_checkout Used in connection with checkout. session
      keep_alive Used in connection with buyer localization. 2w
      master_device_id Used in connection with merchant login. 2y
      previous_step Used in connection with checkout. 1y
      remember_me Used in connection with checkout. 1y
      secure_customer_sig Used in connection with customer login. 20y
      shopify_pay Used in connection with checkout. 1y
      shopify_pay_redirect Used in connection with checkout. 30 minutes, 3w or 1y depending on value
      storefront_digest Used in connection with customer login. 2y
      tracked_start_checkout Used in connection with checkout. 1y
      checkout_one_experiment Used in connection with checkout. session

      Reporting and Analytics

      Name Function Duration
      _landing_page Track landing pages. 2w
      _orig_referrer Track landing pages. 2w
      _s Shopify analytics. 30min
      _shopify_d Shopify analytics. session
      _shopify_s Shopify analytics. 30min
      _shopify_sa_p Shopify analytics relating to marketing & referrals. 30min
      _shopify_sa_t Shopify analytics relating to marketing & referrals. 30min
      _shopify_y Shopify analytics. 1y
      _y Shopify analytics. 1y
      _shopify_evids Shopify analytics. session
      _shopify_ga Shopify and Google Analytics. session

       

      The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

      You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

      Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

      Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

      Do Not Track

      Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

      Changes

      We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

      Complaints

      As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.

      If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: [Add contact information or website for the data protection authority in your jurisdiction. For example: https://ico.org.uk/make-a-complaint/]

      Last updated: 10/18/23